Pho3nix Kids, a movement aimed at promoting youth sports worldwide, has been gaining traction in the Philippines through its partnership with Go Clark Sports and Events. The not-for-profit organization, headed by Polish businessman-philanthropist Sebastian Kulczyk, aims to encourage kids from different backgrounds to engage in multisport activities.
In an interview with Jumbo Tayag, Race Director, and Abe Tayag, Director of Go Clark Sports and Events, we learn more about the history and background of Pho3nix Kids, the collaboration with Go Clark Sports and Events, and the future plans for the organization in the Philippines.
Pho3nix Kids was founded by the Pho3nix Foundation with the goal of promoting the worldwide movement of kids getting into sports. The organization has enlisted ambassadors such as Nicola Spirig, Brownlee brothers, and Macca to help promote its cause. The idea for the Pho3nix Kids race series came about when Noelle Kikayrunner recommended Go Clark Sports and Events to the Asia regional manager for Pho3nix Kids. With their shared vision and organizational skills, the collaboration was a quick fit.
For 2023, Pho3nix Kids Philippines is set to hold five events, with the second leg having just finished this past weekend. The race series is the second in Asia, after Thailand. The goal is to open multisport to all kids, regardless of their background. As part of their initiative, Pho3nix Kids Philippines is offering free slots to marginalized kids in society. This allows those who have the capability to participate in the sport to register while also helping a kid get into multisport.
Currently, the series is tied up with Go Clark Sports and Events’ own race brands, with the Pho3nix Kids Philippines race series being concentrated in Clark. However, with the organization’s vision, there is no limit to its expansion and what it can accomplish in terms of promoting youth sports in the country.
In terms of the socio-economic activities of the Pho3nix Foundation, it has been involved in various initiatives to help promote youth sports around the world. The foundation has provided funding for programs that support the development of young athletes, including scholarships, training camps, and equipment donations. Additionally, they have partnered with organizations that promote health and fitness for kids, such as the British Triathlon Foundation and the Youth Sport Trust.
The Pho3nix Kids race series in the Philippines will feature various events with different age groups and courses. The format will be focused on multisport activities, which can include swimming, cycling, and running. Pho3nix Kids hopes to instill important values such as teamwork, sportsmanship, and a healthy lifestyle in the younger generation.
Go Clark Sports and Events will be utilizing various marketing strategies such as social media, press releases, and collaborations with local schools and communities. The organization is also reaching out to its network of multisport enthusiasts and encouraging them to support the cause by participating in the race series.
The goal of Pho3nix Kids race series in the Philippines is to promote youth sports and provide opportunities for kids from different backgrounds to engage in multisport activities. The collaboration between Pho3nix Kids and Go Clark Sports and Events is expected to benefit both organizations, as they work towards their shared passion of promoting youth sports in the country.